February 24: Conference

Join us in Vancouver, BC February 24 – 25th, 2012 for ‘Profit By Design’ an exclusive two day product development and innovation conference and workshop. Experience unprecedented access as some of North America’s leading ‘Design First’ corporations divulging their business innovation, leadership methods, and practices of signature success.

‘Profit By Design’ is an intimate 200 person event tailored specifically for corporate and organization strategists. Whether initiating product service systems, R&D, business innovation, capital investment (angels & VCs) or government programs promoting Canada’s value added agenda, ‘Profit By Design’ will inspire you with stimulating presentations and provide interactive workshops with some of the best designers, business minds and investment gurus in Canada.

Organized by the Association of Canadian industrial Designers [ACID] and the Emily Carr University of Art + Design [ECUAD], with support and co-sponsorship from professional associations in Canada.

February 25: Workshops

This is your opportunity for hands-on engagement with the tools and methods of the top performers in Design First innovation.

Conference Venue

Emily Carr University of Art + Design
1399 Johnston Street, Granville Island
Vancouver, British Columbia Canada

Emily Carr University of Art + Design, established in 1925, is a world leader in education and research. Encouraging experimentation at the intersection of art, design, media and technology, our learning community merges research, critical theory and studio practice in an interdisciplinary environment. Alumni and faculty are internationally recognized as award-winning creators and thought leaders who have enormous impact on both the cultural sector and economy. We engage students, industry, and society to continuously explore and think differently about creativity and how it shapes our world.


Hotel accommodations available at the Granville Island Hotel at a discounted rate of $139.
The hotel is approximately 1 minute walk from Emily Carr University
Granville Island Hotel
1253 Johnston Street
Vancouver, BC
Canada V6H 3R9
Book your reservation